Im Not Falling for That Again Gif

Writer'southward Note: This post on how to make an animated GIF (without Photoshop) was updated to include information on how to add GIFs to Facebook, Twitter, and popular content management systems.

Who said GIFs are just for fun? They're incredibly useful for businesses and marketers.

Bated from social media, companies are incorporating GIFs in paid advertisement campaigns on social media platforms, in customer support articles on their website, on landing pages and microsites, and in e-mail marketing campaigns.

Why?

Unlike static photos or videos, GIFs are quick and easy to make, and they require no boosted software or plugins. Better yet, GIFs can significantly improve the user experience on your blog or website. And, dissimilar a video, GIFs mostly take small file sizes, allowing them to load faster and with better quality.

They tin also reduce user friction. Retrieve about it: instead of clicking on an embedded video tutorial on how to apply a characteristic, you tin can share a series of short GIFs that'll educate a viewer in half the fourth dimension.

*Here's how to leverage Google Optimize (gratuitous) to examination GIFs on your website

If you lot're interested in incorporating GIFs into your marketing toolkit but don't take whatever experience with Photoshop, I'll show you how to use 5 free tools to create original GIFs.

Need assistance creating graphics that will convert visitors into customers? Contact u.s.a.! Ladder can help you reach your sales goals with tech-powered marketing services.

How to create a GIF without photoshop

1. GIPHY's GIF Maker

GIPHY, the company with the globe'south largest library of blithe GIFs, now offers a GIF Maker that is free and then much fun to apply. GIF Maker allows y'all to create animated GIFs from video files, YouTube links, existing GIFs, and fifty-fifty still photos.

Here's How It Works:

Drag and drop a video file, or enter a video URL from YouTube, Vimeo, or some other GIPHY page. You tin likewise upload a series of photos to create an animated photo slideshow.

In one case you lot've uploaded your file, y'all'll be taken to a screen where y'all can begin editing your GIF.

Next, trim your video to a elapsing of well-nigh 2-6 seconds. This volition ensure that your file size is small-scale plenty to load chop-chop on social media and blogging platforms.

If you'd like, you can add together a explanation, stickers, or drawings to your GIF. Once you're happy with your GIF, upload it, and add a couple of tags to make it easier for other people to observe.

And voila! You've made your GIF! Y'all tin now relieve it and upload information technology to your website or blog.

What I Like Almost GIPHY's GIF Maker

• It's easy to use and navigate
• Instructions on how to edit the length of your GIF is clear. There are two separate bars for offset time and GIF duration.
• The customizable features (i.e. Blithe captions, stickers, etc.) are robust and contemporary.
• Allows you lot to create GIFs from several different sources, including static images.

What I Don't Like About GIPHY's GIF Maker

• GIPHY'due south GIF Maker doesn't give yous the option of making your GIFs individual. Proceed that in mind if you create GIFs of your colleagues or your product.

Every bit a free tool, information technology's simple to use and has the verbal feature I'm looking for. GIPHY'south GIF Maker is definitely a tool I'll highly recommend.

2. GIFs.com

Another super-unproblematic tool is GIFs.com, an online tool that turns YouTube videos, Vine videos, and Instagram videos into editable GIFs. Notation that while you tin create GIFs for free on this platform, yous'll take to become a paying subscriber in order to access some features.

With that being said, they exercise offer some options that you won't detect anywhere else, like Instant Effects and themed stickers.

Hither's How Information technology Works:

Copy and paste a link to a brusque video you'd similar to turn into a GIF.

On the timeline at the lesser of your screen, indicate your GIF's start and end time, too as length. Then, existence customizing your GIF with their selection of themed stickers, Instant Furnishings, and customizable fonts for captions.

When you're done, add together a name to your GIF, some tags to arrive easily searchable, and you're done!

What I Like Virtually GIF.com

• GIF.com is super easy to use. It took me less than 5 minutes to create a GIF.
• Offers standard fonts, like Arial, for GIF captions.
• Offers advanced editing options, similar the power to alter the opacity of a sticker.

What I Don't Like About GIF.com

• GIF.com don't offer some key features if you're a gratuitous user. For instance, y'all can't remove their watermark from your GIF, you can't resize or compress the file, and you can't download the original file to your desktop computer unless you are a paying subscriber.
• Editing a GIF's length and duration isn't very clear.

Overall, while I did enjoy GIF.com'south Instant Effects and sticker options, I wouldn't recommend becoming a paid subscriber for features you can find for gratuitous on GIPHY's GIF Maker and other online tools.

3. Imgur's Video to GIF

Ever use a tool like ClipConverter to turn a YouTube video into an mp3 file? Imgur does well-nigh the exact same thing by converting videos into GIFs.

If y'all're looking for a tool without the bells and whistles GIF.com or GIPHY's GIF Maker have, Video to GIF is for you. It doesn't have themed stickers, fun filters, or customizable fonts for captions, merely it will assist you create a high-quality GIF in no time.

Hither'southward How Information technology Works:

Enter the URL of the video you'd like to turn into a GIF.

Nether the video preview, Video to GIF will prompt you lot to select a offset time, so betoken the length of your GIF.

When y'all're done, hit the "Create GIF" button and your GIF volition be ready to share and download.

What I Similar About Imgur's Video to GIF

• This is the fastest tool I've ever used to create a GIF before.
• Only supports videos uploaded online. You're out of luck if you only have an .mp3 file

What I Don't Like Nigh Imgur's Video to GIF

• There aren't enough options to help customize GIFs (i.e. no stickers, filters, dynamic captions, etc.)
• The background of the caption is black by default. Information technology really doesn't look good on an blithe GIF.
• Simply available on desktop.

Overall, if you want to create a super-unproblematic GIF in a short amount of fourth dimension, requite Imgur'southward Video to GIf tool a try.

4. Boomerang for Instagram

Dissimilar other GIF-creating apps, Boomerang for Instagram is a mobile app that takes a outburst of photos and stitches them together into a GIF that plays forrard and backward with no editing required.

Here's How It Works:

Printing the photograph button, hold for a few seconds, and voila! That'due south all there is to information technology. When y'all're satisfied with your Boomerang, you can instantly share it on Facebook or Instagram, or save it to share on another platform. Hither's a brusque video that shows y'all how it works.

What I Similar About Boomerang for Instagram

• It's incredibly unique! Having a GIF that plays forward and backward–instead of looping–really makes my GIF stand up out.
• Information technology'southward incredibly fast and easy-to-use.
• Easy to share GIFs straight to social media.

What I Don't Similar About Boomerang for Instagram

• Tin't apply videos or photos to create GIFs.
• Only available as a mobile app.
• Cannot customize the video with a caption, filters, or stickers.

Overall, I really like Boomerang for Instagram, especially for creating and sharing original GIFs of your product or squad in action.

5. LICECap

As a marketer, my favorite GIF creator of all fourth dimension is LICECap , a complimentary animated screen capture tool. It's allowed me to create several "How To" articles demonstrating how to apply features in a desktop app.

It's too how I created every unmarried GIF in this article!

Here'south How It Works

When you open the desktop app, LICECap will brandish an open up window that you can adjust to fit the whole screen or just a portion of the screen you'd similar to capture.

In the bottom right-hand corner, striking the record button and select a file name for your GIF. And then go on to interact with whatever you're recording. You can too pause the recording and reposition the window if you lot'd like.

When you're washed, LICECap automatically saves your GIF that you can use in your content.

What I Like About LICECap

• Unlike whatever of the other tools mentioned to a higher place, LICECap allows me to create GIFs of a product in real-time. No URLs or .mp3 files required.
  *Information technology'southward also very easy to use. For instance, I save fourth dimension by not having to set a length or duration.
• Y'all can as well specify a maximum FPS (frames per second) to let throttling CPU usage.

What I Don't Like Almost LICECap
* The saved GIFs files are big and can accept up a lot of space, so go on your GIFs short.

LICECap is a tool every marketer and entrepreneur should have in their content marketing toolkit.

The All-time Places To Utilise Animated GIFs

Now that you know how to make a GIF, you should probably likewise know the platforms that back up GIFs and the dissimilar means to add together animated GIFs to your content strategy. Permit'south jump right in!

Facebook

GIFs are now becoming style more popular on Facebook–probably considering they're easier to create and share on Facebook than videos.

The problem, however, was that in order to upload a GIF to Facebook, you would have to share it using a GIPHY link, which was far from ideal.

Now, Facebook allows you to search for GIFs and add them to a Facebook mail service–without any share links! Hither's how it works:

• Go to your Facebook page and brand a Facebook Mail service.
• When you create a Facebook mail, Facebook volition display a drop-down menu that gives you the pick to add a photograph or video, tag friends in your post, bank check in at a location, etc. Select the GIF pick in that menu.
• Next, Facebook will brandish another drop-down carte that allows you to search for the GIF of your choice.

• When you've found the perfect reaction GIF, select information technology and it'll be automatically added to your Facebook post. Note that when y'all add a GIF to your mail service, it will appear static, but information technology volition be animated one time you lot've published the post.
• Finally, add a tricky caption, if you oasis't already, and hit Post!

Now, this process only applies to a personal Facebook account. Here'southward how to share GIFs on your company's business folio:

• Find a reaction GIF that you'll like to use on Google Images or on GIPHY. Download it and save the file to your desktop.
• Adjacent, log into Facebook, become to your company's business folio, and log into Concern Manager.
• Under the Page tab, scroll down a fleck to create a new Facebook mail service.
• Write a explanation for your post.
• Next, drag your GIF file from your desktop into the Facebook post. This volition upload your GIF as a video. Annotation: don't panic if you don't see a screencap of your GIF in video thumbnail. That just means Facebook hasn't uploaded your GIF only all the same.

• When yous're happy with your explanation, go ahead and hit Publish. When your mail is published, you'll see your blithe GIF in action!

*P.S. Have you seen Facebook Ads • Your Ultimate Marketing FAQ Guide ?

Twitter

Thankfully, Twitter makes it super easy to attach GIFs to your tweets. Here are ii super simple ways to add GIFs to your tweets.

• The Elevate and Drib Method: You lot can add a GIF from your computer by simply dragging your GIF from your desktop to the Compose new Tweet box. After calculation your GIF to your tweet, it'll immediately appear in its animated form. Finally, hit Tweet to publish your post.

• Alternatively, you tin use Twitter's integration with GIPHY to search for a GIF to add to your tweet. Outset, click the GIFoption in the Compose new Tweet module. Then search and select a GIF to add to your tweet. Hitting Tweet to publish your post and that's it!

Content Direction Systems

Of form, I tin't forget about uploading GIFs to your website or blog! While every content management system is unlike, the procedure of uploading a GIF is exactly the same as uploading a photo or video. Here are instructions on how to upload GIFs on WordPress, Ghost, and Squarespace.

Making an blithe GIF is easy

Clearly, in that location's enough of free options that make this type of content creation super easy.

Equally a quick recap, the v tools that'll help you lot create a gif are:

1. GIF Maker
2. GIFs.com
3. Video to GIF
4. Boomerang for Instagram
5. LICECap (personal favorite, as a marketer)

So, go and create GIFs… and test them on your website, in your onboarding, embed them in email marketing, share them on social, and see if the meliorate paid-advertizing performance! Not sure which exam to start with? Nosotros Wrote The 100-Page Step-By-Footstep Growth Inspect Guide You Need

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Source: https://ladder.io/blog/animated-gifs

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